Notes on work, and who we become.
Essays I write to make sense of the journey as it unfolds.
Work & Growth
Technology & Building
Glossier and Huda Beauty: Successful Direct-to-Consumers Business Model in the Beauty Industry ↗
How two beauty brands built direct-to-consumer businesses through social media.
Medium · 2019Chinese Tech Giants’ Investments in Entertainment (1/2) ↗
How Baidu, Alibaba and Tencent compete in China’s online video market.
Medium · 2019Chinese Tech Giants’ Investments in Entertainment (2/2) ↗
How the same three companies are moving into China’s film industry.
Medium · 2019What Indonesian Consumers Want for Their Skincare and Cosmetic Products? ↗
What shapes Indonesia’s growing skincare and cosmetics market.
Medium · 2019Close Up with Base: How This Startup Combines Tech and Beauty to Tackle Personal Skin Problems ↗
An interview with the founders of an Indonesian personalized-skincare startup.
Medium · 2019InsureTech Startup Una Asurisan: Complement the Government Insurance Programs Through Peer-to-Peer Insurance Platform ↗
A profile of an Indonesian peer-to-peer insurance startup.
Medium · 2019The Fit company：从训练到饮食，打造印尼健康领域新生态 ↗
印尼健康生活方式公司的故事（中文）。
WeChat · 7点5度 · 20207点5度项目说丨MOOIMOM如何花费四年打造印尼母婴头部品牌 ↗
印尼母婴品牌的成长故事（中文）。
WeChat · 7点5度 · 2020项目说| 印尼“私人订制”护肤品牌 ↗
印尼个性化护肤品牌 Base 的故事（中文）。
WeChat · 7点5度 · 2020